Creative Brand Chat with Nesha Woolery

 

 

TOPICS COVERED:

  • Why you should throw out your “ideal client profile”
  • Choosing a niche for your business is a good move
  • Creating a pattern of familiarity for your clients/customers 

 

 

QUOTES FROM NESHA:

"So many more ideas come to you when you pick a niche and stick to it than if you try to be all things to everyone."

"You don’t have to choose your niche based on the people you serve. It could be the services that you offer."

"It is all about bringing in that pattern of familiarity with your customers that you make things as easy as possible for them."

 

QUOTES FROM DEVAN:

"When you’re trying to serve everyone, you’re serving no one."

"When you niche in, it helps you become known for something. It helps you become an expert in that field or that thing, which then naturally is going to bring in more people to you."

"It’s about connecting, even just with that one person. That’s the goal. To actually connect and make a difference in one person’s life."

 

RESOURCES MENTIONED

 

MORE FROM NESHA:

 

MORE FROM DEVAN:

 

MORE FROM NESHA + DEVAN

We're teaming up to talk about how to define your niche in a pitch-free webinar! Want in? Sign up to get all of the details!


Nesha Headshot.png

ABOUT NESHA WOOLERY

Nesha teaches freelance brand & web designers how to start, grow and streamline their businesses. Head this way to sign up for her free course: The Designers Guide To Project Management!


 

Devan Danielle

Devan Danielle LLC, ###, WI, 54301, USA

Empowering creatives to build a brand they feel at home in through brand direction and classes.