This One Goes Out to the Side-Hustling Creative Entrepreneurs

I’m a big believer in fate and live by the saying, “everything happens for a reason.” So I’m taking this hot mess of a week, turning it into some valuable lessons learned, and sharing the encouragement with you!

But First, Story Time

I took “the leap” and left my corporate job back in May of 201X. However, I transitioned right into part-time, seasonal work doing social media for a local small business.

Because the work was seasonal, I went through weeks and months where they needed a lot more help from me, so I’d be there all day, every day, which had me remembering what it’s like to b ein that hectic, pre-leap, side-hustle stage.

As you probably know from experience, it’s exhausting and mentally straining!

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businessDevan Danielle
Here's what leadership is actually all about...

Today's goal: to give you some major aha moments!

At the beginning of this year, I headed to NOLA for 3-days to attend the Rising Tide Society Leaders Retreat. I was expecting to eat some beignets, meet some cool people, and come home feeling a little more inspired.

Welp. I came home a changed woman!

My head was spinning — and clearer at the same time — after learning from incredible speakers and selfless leaders.

So, naturally, I wanted to share everything I learned with you.

Since you don't have all day, I compiled my top 5 aha moments / lessons learned for you.

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8 Reasons Why Business Besties are the Best

"I would love to have business besties, but I don't have anything to collaborate on right now."

This message showed up in my inbox one day and got me thinking...

Is there a preconceived notion in our online business world that the only reason we need business besties is to collaborate on stuff?

Business besties serve such a greater purpose than a one time collaboration.

Yes, collaboration is one of the many benefits of having a business bestie, but it is so not the only reason. 

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What do car dealerships have to do with your branding?

I'm a little resistant to change when it doesn't absolutely need to happen. I like to wait for a sign and know without a doubt that it's the right next move.

So months ago my husband started hinting that it was time to replace my car.

Then he slowly introduced the idea of test driving different vehicles.

Then the next thing you know, we were popping into a different car dealership each weekend. (He's a sly one, that smart husband of mine...)

So, how does our car search relate to branding?

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Structure Your Elevator Pitch in a Way that Sells

Have you ever been to a networking event, met someone new, asked them what they did, and immediatly thought, "I need you!" or "I know someone who needs you!"? 

Or maybe the exact opposite reaction happened and you walked away completely confused having absolutely no idea what that person did for a living.

Your elevator pitch is the perfect way to attract or repel someone within seconds of discovering your brand — whether it's in person or online.

Start attracting the right customers to your brand by structuring your elevator pitch in a way that sells.

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5 Simple Ways To Be the Leader of Your Creative Business


In order to be the visionary and CEO of your business, you need to cut the naysayers out and find the people who support you. It's all about your mindset.

"You are the average of the five people you spend the most time with." — Jim Rohn

Find people that are also in the creative world you're living in that get what you're doing.

Make sure they are people you trust and can rely on. Make sure they have their own goals and ambitions. You can't do it alone. Find people to ride this entrepreneurial rollercoaster with.

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