8 Reasons Why Business Besties are the Best

8 Reasons Why Business Besties are the Best

"I would love to have business besties, but I don't have anything to collaborate on right now."

This message showed up in my inbox one day and got me thinking...

Is there a preconceived notion in our online business world that the only reason we need business besties is to collaborate on stuff?

Business besties serve such a greater purpose than a one time collaboration.

Yes, collaboration is one of the many benefits of having a business bestie, but it is so not the only reason. 

What do car dealerships have to do with your branding?

What do car dealerships have to do with your branding?

I'm a little resistant to change when it doesn't absolutely need to happen. I like to wait for a sign and know without a doubt that it's the right next move.

So months ago my husband started hinting that it was time to replace my car.

Then he slowly introduced the idea of test driving different vehicles.

Then the next thing you know, we were popping into a different car dealership each weekend. (He's a sly one, that smart husband of mine...)

So, how does our car search relate to branding?

Creative Brand Chat with Jessica Willingham

Creative Brand Chat with Jessica Willingham

Jessica Willingham talks to us about how to find new inspiration for your business! We also cover finding your true authenticity in this Creative Brand Chat! 

TOPICS COVERED:

  • Learning to “let go”
  • Experimenting with inspiration
  • Using authenticity in your business

Creative Brand Chat with Maggie Gentry

Creative Brand Chat with Maggie Gentry

Maggie Gentry talks to us about how to focus on the right aspects of marketing in this creative brand chat! 

TOPICS COVERED:

  • The importance of knowing your why
  • Defining a marketing plan (that feels good)
  • Setting business goals based on your why
  • Developing a routine and finding your zone

 

Structure Your Elevator Pitch in a Way that Sells

Structure Your Elevator Pitch in a Way that Sells

Have you ever been to a networking event, met someone new, asked them what they did, and immediatly thought, "I need you!" or "I know someone who needs you!"? 

Or maybe the exact opposite reaction happened and you walked away completely confused having absolutely no idea what that person did for a living.

Your elevator pitch is the perfect way to attract or repel someone within seconds of discovering your brand — whether it's in person or online.

Start attracting the right customers to your brand by structuring your elevator pitch in a way that sells.

Creative Brand Chat with Liz White

Creative Brand Chat with Liz White

Liz White of Linea Mae joins us on this Creative Brand Chat to discuss the art of conversion with your sales pages!

TOPICS COVERED:

  • Creating a sales page for your brand
  • How different elements of a sales page play into your overall brand
  • Staying consistent with your messaging
  • Having a business that offers a solution to a problem

Creative Brand Chat with Nesha Woolery

Creative Brand Chat with Nesha Woolery

Today, my friend Nesha and I are teaming up to talk about why you need to select a niche as a creative business owner.

TOPICS COVERED:

  • Why you should throw out your “ideal client profile”
  • Choosing a niche for your business is a good move
  • Creating a pattern of familiarity for your clients/customers

5 Simple Ways To Be the Leader of Your Creative Business

5 Simple Ways To Be the Leader of Your Creative Business

1. FIND YOUR BUSINESS BESTIES

In order to be the visionary and CEO of your business, you need to cut the naysayers out and find the people who support you. It's all about your mindset.

"You are the average of the five people you spend the most time with." — Jim Rohn

Find people that are also in the creative world you're living in that get what you're doing.

Make sure they are people you trust and can rely on. Make sure they have their own goals and ambitions. You can't do it alone. Find people to ride this entrepreneurial rollercoaster with.

Creative Brand Chat with Kali Edwards

Creative Brand Chat with Kali Edwards

Listen in and hear from two creatives about the importance of branded websites for your business. 

TOPICS COVERED:

  • How to combine website design and branding
  • Sharing your business 'why' through your website
  • Creating your niche
  • Right right time to invest in serious business branding
  • Attracting new clients and visitors through your website's call to action  

Creative Brand Chat with Ashley Beaudin

Creative Brand Chat with Ashley Beaudin

Listen in as two creatives chat about relating to your audience by sharing your imperfections in a very filtered world. 

Topics Covered:
 

  • Relating to Your Audience by Sharing Your Imperfections
  • Showing up as who you are first
  • Knowing your deeper why
  • Being your true self to others and your audience
  • Attracting your ideal clients with authenticity

90 Quick Tips (and Fun Facts) You Need to Know About Branding

90 Quick Tips (and Fun Facts) You Need to Know About Branding

I’m coming at you with 90 branding tips (and some fun facts) that we’ve covered in the past eight days of my #22DaysOfBranding periscopes. There is over eight plus hours of video content, you guys! Thank you so much to everyone who’s already joined in and helped make #22DaysOfBranding a success so far. It seriously blows my mind just how much we’ve covered in the first eight videos! If you haven’t joined in yet, don’t worry, there is still plenty of time to get in on the fun.

Three Things You Need to be a Powerhouse Girl Boss Brand

Three Things You Need to be a Powerhouse Girl Boss Brand

Do you ever look around at some of the successful girl bosses online and wonder how in the world they became so boss? Ever find yourself lost in the comparison game and wondering if you'll ever be able to measure up? Do you get overwhelmed looking at where you are now compared to where you want to be? 

You are not alone.

Brand Vision: What is it, and why do you need one?

Brand Vision: What is it, and why do you need one?

Do you struggle to find your ideal clients and grow your community? How about defining what makes you different from everyone else within your niche? Or how about deciding what you should be spending time on within your business? This is why knowing and owning your brand vision can be extremely impactful.